
Center for Cultural
Design
The Center for Cultural Design (CCD) is a research group
seeking to expand and enhance design-focused research
that has emerged in the Department of Science and Technology
Studies, the School of Architecture, and elsewhere at
Rensselaer during the past several years. Cross-disciplinary
inquiry and teaching on campus have already produced
a number of important steps, including the formation
of the program in Product Design and Innovation. Now
it is time to move ahead, organizing initiatives in
research and graduate education aimed at developing
the special combination of intellectual and practical
interests that have evolved here.
Cultural design is analogous to environmental design
in its potential for improving the relationship between
technological change and the quality of life. Environmental
design seeks not only improved impact on nature, but
also making better use of natural materials and processes.
Similarly, cultural design not only strives to make
technologies more appropriate for their social context,
but also to make better use of culture itself as a resource
for innovation.
We hope to see the CCD encompass multiple research strategies.
Participatory design, in which users are directly involved
in the innovation process, has the potential to include
groups typically marginalized in social power (e.g.
by race, class, and gender), and thus better realize
their needs, perspectives, and creativity. Similar strategies
termed "social design," "user-centered design," "design
for democracy," etc. have also been suggested as alternatives
which can make technologies more appropriate for their
social context.
Another group of research strategies draws on culture
itself as a design resource, using concepts such as
"cultural capital" or "local assets". Here researchers
develop designs to translate local cultural capital
(vernacular knowledge, social networks, etc.) into the
kinds of capital that can empower marginalized social
groups.
We envision the CCD as a place that will facilitate
experiments in these areas, interpret the results, and
explore associated issues ranging from collective intellectual
property to technological democracy. This will require
the development of theories and methods in the social
sciences potentially useful to professionals and organizations
centrally involved with design. Two decades of inquiry
by scholars in S.T.S. and related fields have produced
an array of ideas and approaches ripe for application
in the shaping of new devices and systems. There are
exciting possibilities for linking this new social science
scholarship to the practices of design in industry and
communities, in both national and international contexts.
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Rensselaer faculty and graduate students from departments of Language, Literature, and Communication, Cognitive Science, Computer Science, Electronic Arts, Management, and Science and Technology Studies conduct cross-disciplinary studies on the social and behavioral impact of information technologies. Learn more

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